Welcome to the news and events page. Check out all of our upcoming news and events listed below:

Ruff Life: Pick The Best Pet-Approved Products

This collapsible silicone pet bowl is perfect for travel, walks and trips to the dog park. Use the included carabiner to attach the bowl to backpacks, leashes, purses and more. It’s easy to clean and top rack dishwasher safe.

Illini/Altco / PPAI 111235, S7 


The Zip-Around’s reflective material provides visibility from 500 feet away. It works well with circular logos and designs and easily attaches to zippers, bags, outerwear, warmups and jackets. These tags are a low-cost option for employee safety programs and also for children, teens, adults and seniors.

Fey Promo / PPAI 113944, S8 

This slip-on leash cover represents a novel approach to pet and owner safety. They easily slide over most standard leashes and have a large imprint area.

Fey Promo / PPAI 113944, S8 

This tennis ball toss toy has industrial strength. It’s colorfast with non-abrasive polyester. The fabric includes up to eight colors, sewn to one side of one-color classic webbing.

WOV-IN / PPAI 113213, S5 

An important part of pet care and ownership is exercise. Take a step in the right direction with this walking leash, which can be customized with a full-color, photographic imprint of your client’s company name and logo. Designed to be durable, it makes a great gift or giveaway for pet stores, shelters and veterinary clinics.

AZX Sport-USA / PPAI 224494, S6

The stainless steel Asobu Dog Bowl water bottle has an easy-grip handle that makes it convenient to carry even on long walks with your dog. It’s equipped with a detachable stainless steel and plastic bowl that discreetly twists off the base of the bottle when it’s time to rehydrate your dog.

Ad-N-Art / PPAI 236926, S4 

This foldable doggie water bottle is made of high-quality food grade material. Ideal for trips or walks around the block, it offers one-hand operation – simply push the switch right to fill water and left to stop water.

Nolwenn / PPAI 747582, S3 

The Pooch Pack Clean Up Kit is the perfect pet care accessory to promote cleanliness and responsible pet ownership. This pouch has a quick sanitizer access hole, waste bag dispenser flap and an adjustable belt loop. It includes 15 waste bags and a 0.5-oz hand sanitizer.

Ariel Premium Supply / PPAI 161650, S11

This full-color bandana is available in four sizes to fit most dogs. It’s a great item for adoption drives, dog walks, shelters or any pet-related retail location.

Tekweld / PPAI 266346, S4


Trade Show Tips


Trade shows and corporate events are powerful platforms for businesses to connect with potential customers and build brand awareness.  Here is a set of strategies to help businesses make the most of their trade show or corporate event booth and attract more visitors.

1) Utilize eye-catching graphics and displays: Invest in high-quality and visually striking elements such as backdrops, banner stands, and tablecloths that prominently feature your brand's logo and messaging. This will help your booth stand out and be easily recognizable to attendees.

2) Develop a clear and consistent message: Ensure that your booth staff is well-trained on your products, services, and messaging. This will help ensure that attendees receive a consistent message from everyone they interact with at your booth.

3) Offer hot and trendy swag: Attendees appreciate free items, and providing small, branded items can be an effective way to attract visitors to your booth and keep your brand top-of-mind.  Don't forget to have some luxury swag on hand for high-value potential clients.  

4) Create interactive experiences: Attendees are more likely to engage with your brand if they can experience it in a hands-on way. Consider utilizing branded interactive activities such as prize wheels, golf putt games, or other interactive experiences that allow attendees to learn more about your products or services.

5) Implement a follow-up plan: Trade shows and corporate events are valuable opportunities to connect with potential customers, but the real value lies in following up after the event. Ensure that you have a plan in place to capture contact information from attendees and follow up with them after the event.

Stormtech Donates $500,000 Worth of Apparel to Victims of Earthquakes in Turkey

The Top 40 supplier partnered with Reach for Outer Space, a Canadian charity that helps vulnerable families and children, and the Turkish Consulate General in Vancouver.

By Sara Lavenduski

A Top 40 supplier in Canada is committed to helping those in desperate need.

As part of its philanthropic 1:1 InitiativeStormtech (asi/89864) recently donated $500,000 worth of apparel, including jackets, thermal wear and sweaters, to victims of the 7.8-magnitude and 7.5-magnitude earthquakes that struck Turkey and Syria on Feb. 6. The natural disaster left more than 50,000 dead and thousands of structures completely destroyed. An estimated 1.5 million people, including 850,000 children, have been left homeless.

Stormtech staff in front of boxes in warehouse

Stormtech staff prepare boxes of apparel to be shipped to Turkey.


The supplier in Burnaby, BC, collaborated with Bianca Fusco Zanatta, founder of Reach for Outer Space, a Canadian charitable organization that helps vulnerable families and children, as well as the Turkish Consulate General in Vancouver to get the apparel to impacted areas.

“The horrific tragedy has left many survivors without basic necessities, including warm clothing,” said Blake Annable, president and CEO of Stormtech. “As a company that has the means to make a small difference for some of these survivors, it’s our duty to contribute whatever we can.”

Turkish woman holding child amid earthquake rubble

A mother and her child in Hatay Province, Turkey, on Feb. 7, the day after two major earthquakes hit the area. Approximately 850,000 children have been displaced from their homes.

As part of its 1:1 Initiative, Stormtech donates 1% of global sales to charitable programs that mainly focus on outdoor exploration and environmental stewardship.

In recent weeks, companies across the industry have coordinated fundraisers and donations for earthquake relief. Phil Koosed, chief strategy officer at Superior Group of Companies, parent company of Top 40 distributor BAMKO (asi/131431), has been working to get medical and humanitarian aid to Syria as part of his organization Save the Syrian Children, a non-profit he spearheads with his wife, Tamar.